Values-Based Political Messages and Persuasion: Relationships among Speaker, Recipient, and Evoked Values
Thomas E. Nelson and Jennifer Garst
link:
http://www.jstor.org/stable/3792572?seq=1
or
http://www.jstor.org/stable/pdfplus/3792572.pdf
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Our reading this week talks about how news media covers politics, length of sound bites, who is interviewed, etc. Around elections, I know some TV stations require so many minutes of political coverage.. every other day of the year, it is just if there are resources available to cover this story.
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